DECA High School Division

        DECA, Distributive Education Clubs of America, was organized in 1946 with an ambitious goal: to improve educational and career opportunities in marketing, management and entrepreneurship for students. DECA has remained on the cutting edge of educational innovation, working with the business community to integrate academic achievement with career and technical skills.  Locally, the Kaufman DECA chapter was formed in 1969.

DECA chapters operate in over 4,500 high schools across the U.S., Puerto Rico, Guam and territories, Mexico, Germany, and Canada.  With over 180,000 members (mostly juniors and seniors), DECA’s high school division is recognized and endorsed by all 50 state departments of education and the U.S. Department of Education.

          Membership in the high school division is restricted to students with a career interest in hospitality, finance, sales and service, business administration and/or entrepreneurship.  DECA programs and co-curricular, meaning programs complement nationally recognized curriculum standards in the classroom and then go further to incorporate realistic, educational experiences not available through classroom instruction alone.

After-School Work Program

             Marketing Dynamics/DECA

          Marketing Dynamics is a career and technology

program designed to prepare motivated high school

students for future careers in the business work. 

Students work at part-time employment while

attending Kaufman High School.

Requirements of Marketing Dynamics

·        Be a junior or senior at Kaufman High School,

·        Work 15 hours minimum in an approved business,

·        Make good grades in all subjects,

·        Work at the same place for the entire school year,

·        Follow our general program operation procedures, and

·        Have a positive attitude toward.

Advantages of Marketing Dynamics

·        Part-time employment for on-the-job training,

·        Earn 3 high school elective credits,

·        Gain work experience references,

·        Earn hourly wages while training,

·        Learn to accept supervision,

·        Learn to work with the general public and co-workers, and

·        Have the opportunity to achieve success.

How to Join Marketing Dynamics

To join the cooperative education, you must first cultivate an appreciation in professionalism while still maintaining a healthy attitude towards school.  You should also speak to your counselor at time of registration to enroll in Marketing Dynamics.